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In June’s 26 of 2016 at exactly same time 22:00 hrs, the season finale of Game of Thrones would be broadcast, the favorite series of all Chileans, but also at that same time, Chile would play the Copa America final with Argentina, and nobody want to lose one of other favourite moment.

This unusual moment was broadcasted by HBO & Directv Sports, but with Directv you can see both at the same time with the PictureinPicture asset.

This is how we communicated this unexpected coincidence on DIRECTV’s social networks.

Head of Digital Art: Felipe Faúndez
Senior Art Director: Gonzalo Ayala
Motion Graphics: Matias Phillips
Account Executive: Juan Manuel Ruiz